Social Media Marketing

Customizable Training Materials

Social Media Marketing

Social Media Marketing

Easily edit and re-brand as your own!


Each course kit now includes:

Training manuals and instructor's guide
Powerpoint slides and flip chart notes
Workshop activities and exercises


Monthly payment plans now available – call for details!

 Download A FREE Course

Social media is a staple of modern life. It is so enmeshed in the way we communicate that companies have little choice but to engage social media as part of their marketing strategy. Before implementing any social media strategies, you should take the time to understand the benefits as well as the risks.

With our Social Media Marketing workshop, your participants will discover the specifics of how to effectively use social media marketing. By utilizing different social media platforms to reach current and potential customers, your marketing will only see success.



Course Outline

Module One: Getting Started
  • Housekeeping Items
  • Pre-Assignment Review
  • Workshop Objectives
  • The Parking Lot
  • Action Plan
Module Two: Facebook
  • Pros / Cons
  • Likes / Comments
  • Posts / Links
  • Tracking and Measurement
  • Practical Illustration
  • Module Two: Review Questions
Module Three: YouTube
  • Pros / Cons
  • Channel
  • Content and Voice
  • Tags and Measurement
  • Practical Illustration
  • Module Three: Review Questions
Module Four: Twitter
  • Pros/ Cons
  • Voice
  • Tags and Links
  • Tracking and Measurement
  • Practical Illustration
  • Module Four: Review Questions
Module Five: LinkedIn
  • Pros / Cons
  • Optimize Search in Profile
  • Groups and Links
  • Tracking and Measurement
  • Practical Illustration
  • Module Five: Review Questions
Module Six: TikTok
  • Pros / Cons
  • Advertisement Types
  • Tracking and Measurement
  • Content
  • Practical Illustration
  • Module Six: Review Questions
Module Seven: Pinterest
  • Pros/ Cons
  • Posting and Conversation
  • Pins and Boards
  • Tracking and Measurement
  • Practical Illustration
  • Module Seven: Review Questions
Module Eight: Tumblr
  • Pros / Cons
  • Posting and Conversation
  • Links
  • Tracking and Measurement
  • Practical Illustration
  • Module Eight: Review Questions
Module Nine: WhatApp
  • Pros / Cons
  • Account Set-Up
  • Major App Features
  • Advertising
  • Practical Illustration
  • Module Nine: Review Questions
Module Ten: Snapchat
  • Pros / Cons
  • Audience
  • Ads
  • Tracking and Measurement
  • Practical Illustration
  • Module Ten: Review Questions
Module Eleven: Instagram
  • Pros / Cons
  • Niche and Quality
  • Hashtags
  • Tracking and Measurement
  • Practical Illustration
  • Module Eleven: Review Questions
Module Twelve: Wrapping Up
  • Words from the Wise
  • Review of Parking Lot
  • Lessons Learned
  • Recommended Reading
  • Completion of Action Plans and Evaluations

Customer Reviews

No reviews yet Write a review
Each courseware kit contains everything
you need to teach workshops:
Trainer's Guide
Powerpoint Slides
And More!
Lifetime License – Unlimited Audience
Lifetime License – Unlimited Audience
Fully Customizable - Print on Demand
No per user fees or monthly subscription
No Costly Certification process is relied upon by hundreds of companies worldwide!

  • Since purchasing the course material I have already made my money back by conducting training in both customer service and workplace harassment. Both courses went very well. I am very happy with the material!

    Ashley Willis,
    Houston Training Solutions

    The training products I received from your company are fantastic! I am thoroughly impressed and they have far exceeded my expectations in quality and professionalism. The customer service and attention to detail provided is outstanding! You designed a training package that more than meets my needs. Thank you!

    Pamela Wiggins
    Wiggins Management & Consulting, LLC
  • Thank you so much for your note, and for the professionalism of all the Corporate Training Materials team, that made my dealing such a very pleasant experience.

    Mohamed Abdelrazek,
    Independent Trainer

    Thanks for the excellent experience we had with your organization.
    I know, it's been a year already and all what we have experienced is EXCELLENCE. We are very, very pleased and it was one of the best investments that we had during last year. I thank you again for the great assistance your material were to us, and for the great investment we had with your organization.

    Maisa Karkotli
    OUSOS HR & Institutional Development
  • When I came upon your training library I was intrigued. I not only purchased the soft skills package, my VP of HR suggested we get the Microsoft package as well.

    Peggy Ann Anderholm
    Manager, Education and Workforce Development
    Marvin Windows and Doors

    Thank you so very much for the entire set. I am very happy to see how professionally you have made each training module. I am sure this will help me a lot to start my training business. It has really saved my time.